FRONTSITE REFRESH

Brand
Squarespace

Year
2023

Looking to refresh our frontsite imagery, we created a photoshoot around the idea of a persona’s homepage IRL. We created four personas and pulled together an environment for each that felt aspirational, premium, and minimal.

Less is more.

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  • DESIGN - Konyin Ayuba

    COPYWRITER - Rose Chirillo

    PRODUCER - Danny Owens

    CREATIVE DIRECTOR - Lucia Orlandi

    ECD - Ben Hughes

  • PHOTOGRAPHY - Jack Strutz

    STYLIST - Samantha Margherita